Games aren't just fun and...well...games. They are tools for innovation, for learning, for exploring, and for modeling behavior. Gamification is the application of gaming concepts, such as points or incentives for behavior. Together with technology that interacts with users, they can have profound effects on the user experience, loyalty, and how rewarding they consider their experience.
THiNC.technology has built games from board games to teach kids not to bully, to mobile applications designed to teach high school students Shakespeare.All of our design is informed by design principles, economics, consumer behavior, and game design. This ensures that whatever interaction the user will have, it will be novel, fun and rewarding to the user.
We're integrating game principles into our client's software, and building games that teach. If you have a game, or would like to have us build one for you, please get in touch with us.